ALL DAY. EVERY DAY.
ALL DAY. EVERY DAY.
Get them something they actually want, will use, and enjoy. From the best-selling baits & lures to rods & reels that will make friends jealous, you can't go wrong with any of these picks.
4.5 / 5.0
2 Reviews
Features: The all new Rapala Precision Xtreme Mavrik 110 Jerkbait is a meticulously crafted bait designed for unparalleled performance and reliabil...
View full details5.0 / 5.0
5 Reviews
Features: The Rapala Original Floater F18 is a classic 7 inch, 11/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a s...
View full details4.92 / 5.0
13 Reviews
Features: The Rapala X-Rap Magnum 40 is a 7 inch, 3 3/8 ounce big game tolling minnow slash bait that dives up to 40 feet unassisted. Run true out...
View full details4.86 / 5.0
7 Reviews
Features: The Rapala SXR-10 X-Rap Saltwater is a 4 inch, 7/16 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassisted ...
View full details5.0 / 5.0
5 Reviews
Features: The Rapala X-Rap 10 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4-inch bai...
View full details4.88 / 5.0
8 Reviews
Features: The Rapala X-Rap 08 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 3 1/8-inch...
View full details4.62 / 5.0
8 Reviews
Features: The Rapala SXR-14 X-Rap Saltwater is a 5 1/2 inch, 1 1/2 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassi...
View full details5.0 / 5.0
7 Reviews
Features: The Rapala X-Rap Magnum 15 is a 4 3/4 inch, 1 1/8 ounce big game tolling minnow slash bait that dives up to 15 feet unassisted. Run true...
View full details5.0 / 5.0
1 Review
Features: The Rapala Scatter Rap Shad 07 is a 2 3/4 inch, 1/4 ounce medium diving crankbait that catches bass and walleye. Aggressive, erratic act...
View full details5.0 / 5.0
2 Reviews
Features: The Rapala Scatter Rap Minnow 11 is a 4 3/8 inch, 3/16 ounce casting/trolling minnow plug that dives 6 to 9 feet. Graceful, natural wo...
View full detailsFeatures: The all new Rapala Shad Rap Elite 55 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wir...
View full details4.89 / 5.0
9 Reviews
Features: The Rapala X-Rap Magnum 20 is a 5 1/2 inch, 1 5/8 ounce big game tolling minnow slash bait that dives up to 20 feet unassisted. Run true...
View full details4.73 / 5.0
11 Reviews
Features: The Rapala X-Rap Magnum 30 is a 6 1/4 inch, 2 1/2 ounce big game trolling minnow slash bait that dives up to 30 feet unassisted. Run tru...
View full details5.0 / 5.0
3 Reviews
X-Rap is all about the action, and the Rapala X-Rap 06 Shallow Diving Jerkbait is a complete package that combines appearance and action to create ...
View full details5.0 / 5.0
6 Reviews
Features: The Rapala SXR-12 X-Rap Saltwater is a 4 3/4 inch, 3/4 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassist...
View full details4.56 / 5.0
9 Reviews
Brilliant! The Rapala Lure Wrap has a strategically placed, sewn-in hook attaches to your rod's bait keeper to keep lure and wrap in place. Hook-re...
View full details4.2 / 5.0
5 Reviews
Features: The Rapala Husky Magnum 15 is a 5 1/2 inch, 1 1/4 ounce hard bait trolling lure. Runs 15 feet deep unassisted, purpose-built for high sp...
View full detailsFeatures: The Rapala Countdown Elite CDE55 is a 2 1/4 inch slow-sinking crankbait. Runs optimally at about 3 to 4 feet deep. Baits made with the R...
View full details5.0 / 5.0
6 Reviews
Features: The Rapala X-Rap Prop 11 Topwater Prop Bait gives you classic X-Rap action in a prop bait. 4 3/8-inch profile with an internal textured...
View full details4.89 / 5.0
9 Reviews
Features: The Rapala RipStop 12 is a one-of-a-kind hybrid that combines a traditional hard jerkbait body style with a hard, boot-shaped tail. Uniq...
View full detailsFeatures: The all new Rapala Shad Rap Elite 75 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wire...
View full details5.0 / 5.0
3 Reviews
Features: The Rapala X-Rap 04 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 1 1/2-inch ...
View full details4.43 / 5.0
7 Reviews
Features: The Rapala X-Rap Twitchin' Mullet is a 3 1/8 inch, 7/16 ounce sinking twitchbait. 3D holographic eyes and X-Style translucent body. Slow...
View full details5.0 / 5.0
3 Reviews
X-Rap is all about the action, and the Rapala X-Rap Deep 08 Deep Diving Jerkbait is a complete package that combines appearance and action to creat...
View full details4.8 / 5.0
5 Reviews
Features: The Rapala SXRT10 X-Rap Twitchin' Minnow is a 4 inch, 1/2 ounce twitchbait. X-style translucent body and 3D holographic eyes for excelle...
View full details5.0 / 5.0
3 Reviews
Features: The Rapala DT20 is a 2 3/4 inch, 7/8 ounce extra deep diving crankbait. Dives up to 20 feet deep. Extra thin polycarbonate lip for perfe...
View full details4.5 / 5.0
2 Reviews
Features: The Rapala X-Rap Long Cast 4 3/4 inch, 1 1/4 oz slashbait is built heavy and tough to target large, aggressive saltwater predators. Stea...
View full detailsFeatures: The Rapala Scatter Rap Jointed 09 is a 3 1/2 inch, 1/4 oz, hard bait with a scatter lip that creates an erratic action when cast or troll...
View full details4.8 / 5.0
5 Reviews
Features: The Rapala X-Rap Long Cast 5 1/2 inch, 1 7/8 oz slashbait is built heavy and tough to target large, aggressive saltwater predators. Stea...
View full detailsFeatures: The Rapala Countdown Elite CDE75 is a 3 inch slow-sinking crankbait. Runs optimally at about 4 feet deep. Baits made with the Rapala Coun...
View full details4.71 / 5.0
7 Reviews
Rapala changed the game forever when it introduced a saltwater bait that can perform "Walk-the-Dog" action at subsurface depths and the Rapala X-Ra...
View full details5.0 / 5.0
4 Reviews
Features: The Rapala Scatter Rap 09 Tail Dancer is a 3 1/2 inch, 7/16 ounce variant of the Rapala Tail Dancer with Scatter Lip. Evasive, erratic a...
View full details5.0 / 5.0
1 Review
Features: The Rapala X-Rap Magnum Xplode is a big game saltwater hard body popping surface plug. Low mounted line tie pulls the lure down on the r...
View full details5.0 / 5.0
5 Reviews
Features: The Rapala X-Rap Magnum 10 is a 4 3/8 inch, 3/4 ounce big game tolling minnow slash bait that dives up to 10 feet unassisted. Run true o...
View full details4.83 / 5.0
6 Reviews
Features: The Rapala J13 Jointed Minnow is a 5 1/4 inch, 5/8 ounce broken-back minnow balsa wood hard bait. Classic Minnow Profile with Broken-Ba...
View full details5.0 / 5.0
2 Reviews
Features: The Rapala Scatter Rap Countdown 07 is a 2 3/4 inch, 1/4 ounce balsa wood minnow lure. Sinks at a steady rate (1 foot per second in fres...
View full details5.0 / 5.0
4 Reviews
Features: The Rapala SXR-08 X-Rap Saltwater is a 3 1/8 inch, 1/4 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassist...
View full details5.0 / 5.0
2 Reviews
Features: The Rapala X-Rap 12 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4 3/4-inch ...
View full details4.5 / 5.0
2 Reviews
Features: The Rapala Balsa Xtreme BX Minnow 10 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 4-inc...
View full detailsFeatures: The Rapala X-Rap Magnum Stick 17 is a fast-retrieve 6 3/4 inch, 3 1/8 oz saltwater cranking lure that swims in wide S-curves on the retri...
View full details5.0 / 5.0
3 Reviews
Rapala changed the game forever when it introduced a saltwater bait that can perform "Walk-the-Dog" action at subsurface depths and the Rapala X-Ra...
View full details5.0 / 5.0
2 Reviews
Features: The Rapala Scatter Rap Crank 2 inch is a medium diving crankbait that weighs 5/16 ounce and dives between 6 and 8 feet. Features a balsa ...
View full details5.0 / 5.0
7 Reviews
Features: The Rapala Super Shad Rap is a magnum-sized version of Rapala's classic Shad Rap crankbait that measures 5 1/2 inches and weighs 1 5/8 o...
View full detailsFeatures: The Rapala Skitter Pop 09 is a 3 1/2 inch, 1/2 oz topwater popper. Featuring a cupped plastic lip and balsa wood body, the Rapala Skitte...
View full details4.5 / 5.0
2 Reviews
Make fast work of landing and releasing your catch without harm to you or the fish. Securely hold fish with one-hand. Quick release mechanis...
View full details5.0 / 5.0
1 Review
Features: The Rapala Floating Magnum is a 7 inch, 1 1/2 ounce oversized floating jerkbait. Perfect choice for catching virtually any moderate to la...
View full details4.89 / 5.0
9 Reviews
Features: The Rapala Lip-Grip Cull Tags are a non-puncturing fishing tournament culling kit. Non-penetrating fish friendly clips securely grip to ...
View full details3.67 / 5.0
9 Reviews
Features: The Rapala High Contrast Digital Scale has reverse image LCD for high quality viewing. The scale display is clearly visible in direct su...
View full details